Mission Statement

The Pool & Hot Tub Alliance (PHTA) protects and advances the common interests of the industry by providing education, advocacy, standards development, research, and market growth to increase our members’ professionalism, knowledge, and profitability.

Community Highlights

News from PHTA

  • The Pool & Hot Tub Alliance (PHTA), the trade association representing the swimming pool, hot tub, and spa industry, is inviting a third round of public review and comments on revisions to the ANSI/APSP/ICC-5 2011 (R2022) American National Standard for Residential Inground Swimming Pools. The standard in development will be the PHTA/ICC-5 Standard for Residential Inground Swimming Pools. Public review is a fundamental part of the American National Standards Institute (ANSI) standards consensus development process.
  • The Pool & Hot Tub Alliance (PHTA) has been surging ahead in 2024, empowering members and shaping the future of the industry. By focusing on education, advocacy, research, standards, and codes, PHTA is elevating the industry and helping members sharpen their skills, expand their businesses, and ensure the safety and enjoyment of pools and hot tubs. Were not just keeping pace with industry trends; were leading the charge.
  • GENESIS(r), a company of the Pool & Hot Tub Alliance (PHTA)the trade association representing the swimming pool, hot tub, and spa industryand Fluidra, a leading global provider of residential and commercial pool and wellness equipment, are pleased to announce the creation of the Vance Gillette Scholarship. This scholarship was created to honor the memory and legacy of Vance Gillette, a pool industry icon who dedicated his time and talents to elevating the industry for nearly 50 years. Gillette passed away in August 2024 at the age of 75.